FAST HANGIVER

The FAST Hangover Relief shot is taken the morning after a night of heavy drinking to help aid the side effects. We needed to build awareness of this single-dose liquid medicine in key markets amongst millennial men. 

So, they put two millennial women on it. Who may or may not have pulled from personal experiences.

85% increase in online sales.
3000% increase in site sit traffic.
65% sales increase in-store.

AWARDS

Gold Internet Advertising Awards 2017: Integrated Ad Campaign: Beverage
MITx Award: Best Content Marketing